When buying a projector, look into Color Brightness metric advices Epson. Epson Philippines is encouraging Filipino consumers who are scouting for projectors to focus on Color Brightness measurement of projectors, instead of the just looking into the lumens number.
Epson execs explained that the quality of image or video output of the projector doesn’t only depend on the lumens number, which by the way, only measures the white light output of the projector.
For example the higher the lumens number doesn’t equate to a better quality of the projected images or videos onscreen, particularly the rendering of colors.
Color Brightness or Color Light Output, on the other hand, is a scientiﬁc global standard that measures the luminance of the colors Red, Green, and Blue.
The metric was specifically developed to measure signiﬁcant differences in color brightness performance among different projector models and brands to provide consumers with fair and accurate information.
Measurement of color brightness among devices such as projectors started with the establishment of Color Light Output by the National Institute of Science and Technology in India, which issued a paper on Color Brightness in 2009.
NIST stated that in addition to the typical white light brightness rating of display devices, there was a need to provide an equivalent measurement that will better describe a projector’s color performance when rendering full color imagery.
Consumers often determine a projector’s performance with the white light measurement, which is the widely-used lumens specification measure that doesn’t really represent the color output of the device, according to Amy Kwa, Epson Singapore Assistant Manager for Visual Instruments.
According to a recent study from TFC Info Associates, more than 70 percent of projector buyers do not know this fact, Kwa added.
Epson also demonstrated the importance of how the color brightness performance of a projector can maximize customer enjoyment of color-rich content now more easily accessible to home, commercial, business, and education sectors.
Color Brightness is critically important because color is a crucial component of picture quality.
“Before, when most images being projected in business and education were just text-based, the criterion in determining the capability of a projector is brightness, measured in lumens. However, this specification measured only white light output. Because of the influx of high-definition, color-rich media, white light output is simply not enough to convey the brightness story. Color Light Output, or simply Color Brightness, can give customers the complete picture in getting the best projector performance.” explained further by Kwa.
Epson is among the pioneers in the industry which adopted the new Color Light Output metric in communicating the performance of its projectors.
The company’s proprietary 3LCD technology ensures that all Epson projectors provide the same level of brightness in white and color measured in lumens.
Prior to the publication of the Color Brightness metric, the data projector market and customers had to contend with the lack of a color metric to evaluate a projector’s performance.
TIPS FOR CUSTOMERS: HOW TO FIND A PROJECTOR’S COLOR BRIGHTNESS
1. Look for separate color brightness specification and white brightness specification.
2. Be vigilant! Many manufacturers may not want you to know their projectors are only 1/3 as bright when measuring color.
3. Compare for yourself – If the Color Brightness measurement is not provided, or if you are curious to know the color brightness rating of a projector you already own, go to www.colorlightoutput.com. Hundreds of projector models have been independently tested.
Projector Buyer’s Guide to color brightness: